Sports marketing: innovation in successful sports marketing and sponsorship.

Really? Why bother with sports sponsorships

Javier Diez-Aguirre – Director, Corporate Communications, Ricoh EMEA

 

Challenges facing the changing industry

Julie ClarkHead of Sport & Leisure, PricewaterhouseCoopers

 

Sean Jefferson – Leader, Mindshare Invention

 

IAA Sports Marketing Panel Discussion

Javier Diez-Aguirre, Julie Clark, Sean Jefferson

Moderator: Kevin Roberts - Editorial Director, Sport Business

Bill Gates is guest-editing The Verge in February

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Microsoft officially announces Windows 10 launch, including demo on The Verge

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Transparency in Digital Media with Mark Connolly, AudienceScience at IAA Insights event

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I-MIS Research results from Belinda Barker, MD of BSB Media at IAA Insights event

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‘Trending’ software company Taykey raises $15 million

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Vox Media raises fresh funding, now valued at $380m

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Announcing our new partnership with Digital Trends

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Marketing in the film industry with Con Gornell, Executive Vice President European Film Marketing Warner Bros.

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Forming effective Insights with Glen Parker – Head of Media Brands Marketing Sciences at G14

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Collecting metrics with Matt Stockbridge – European Insights and Analytics Expert, Mondel─ôz International

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