Net Communities and WePC.com

28 November 2008


Net Communities have this week started rolling out the UK targeted part of a new and exciting Conversation Marketing campaign for Asus / Intel collaboration - WePC.com.

The two tech giants aim to deliver what could be the world's first community-designed PCs by soliciting ideas on the WePC site, with the tag-line: You dream it. Asus builds it. Intel inside it.

Tech enthusiasts, ranging from PC gamers to on-the-move business types, are invited to the micro site to design their ideal PC. While some ideas are a little 'out there' to say the least (see ldizon86's Love n Peace PC), most focus on the tech nitty gritty (see techkhamsterand parasite's entries).

Net Communities driving traffic towards the site and driving buzz through ads + author/audience integration across a series of Net Communities network properties including ITProPortal.com & ElectricPig.co.uk as well as others in the Net Communities network.

@ Net Communities We love WePC.com - a campaign which brilliantly demonstrates the possibilities of conversational marketing, the concept of engaging in a conversation with your target market online.

If you want to find out more about this campaign, or conversational marketing as a whole get in touch - we love talking about it! :)

For more coverage on the campaign (which has been gaining some major traction globally), either google the term 'wepc' or check out some of the links below:

BBC.

ITproPortal.

Engadget.

Gizmodo.

CNET.

PC Magazine.

ZDNet.

ComputerWeekly.

PC World India.

UberGizmo.

Core77.

Geek.com.

The Tech Herald.

Salon.

Mashable.

FastCompany.

The Guardian.

ClickZ.

Marketing VOX.

GottaBeMobile.

Gadgetell.

The Inquirer

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Author

Andy Evans
Founder / CEO / Managing Director