Net Communities and WePC.com
Andy Evans on the topic of
28 November 2008
Net Communities have this week started rolling out the UK targeted part of a new and exciting Conversation Marketing campaign for Asus / Intel collaboration - WePC.com. The two tech giants aim to deliver what could be the world's first community-designed PCs by soliciting ideas on the WePC site, with the tag-line: You dream it. Asus builds it. Intel inside it. Tech enthusiasts, ranging from PC gamers to on-the-move business types, are invited to the micro site to design their ideal PC. While some ideas are a little 'out there' to say the least (see ldizon86's Love n Peace PC), most focus on the tech nitty gritty (see techkhamsterand parasite's entries). Net Communities driving traffic towards the site and driving buzz through ads + author/audience integration across a series of Net Communities network properties including ITProPortal.com & ElectricPig.co.uk as well as others in the Net Communities network. @ Net Communities We love WePC.com - a campaign which brilliantly demonstrates the possibilities of conversational marketing, the concept of engaging in a conversation with your target market online. If you want to find out more about this campaign, or conversational marketing as a whole get in touch - we love talking about it! :) For more coverage on the campaign (which has been gaining some major traction globally), either google the term 'wepc' or check out some of the links below: BBC. CNET.
